Improve Your Corporate Image

Everyone knows that business is a highly competitive field where only the strongest survive. When you are out on the field competing for your slice of the business pie, one of the smartest things you can do is use video to improve your corporate image. There is nothing stronger than an image or video to convey your message to the outside world. All you need to do is have a look at Times Square in New York to see just how powerful conveying the right corporate message is. The companies that run campaigns here know that image and video are very powerful for reaching the right audience.


Integrates Well with the Internet

Even if your message does not make it to Times Square, it is still a very effective tool in getting your message out to the masses. The Internet has really changed the way that people view and consume content. Video sharing websites have made it so that your video produced and created by UAE corporate videos can be watched by millions of people, no matter what time of day. The great thing is that over the last few years people have started watching videos on their mobile devices. People do not even have to be at home on their desktop computer to watch your video. According to a recent study conducted by Pew Research Center, nearly 7% of American adults are “Smartphone dependent” meaning that the only method they use to access the Internet is via their Smartphone. Forty-two percent of American adults have a tablet computer. While many people still depend on their laptop or desktop computer, this technology is slipping in popularity when compared to mobile devices.

Adds to Your Website

If your website is a little lackluster, a professionally produced video can quickly add to the depth of your content. For the most part, written word is only going to be so exciting to your visitors. Chances are, they would much rather press a play button and listen to your pitch. This saves them time trying to find the pertinent information about your offering on pages of your site. The other problem with written content is that over the years, people have learned how to quickly skim content to find what they are looking for quickly. Almost no one that is just doing a quick browse of your website is going to stick around long if he or she cannot find what they are looking for. Again, this is when a quick video can come in handy. A three-minute video can quickly cover your products, services, unique selling propositions or special offers. In a sense, it serves as a commercial for your company so you can attract new customers to your business.

If you have been putting off a professional video for your business, now is a great time to investigate this awesome service to boost your corporate image. There is nothing quite like a video to deliver your message. It never gets tired and it is always in the mood to sell!

Alex Christo is blogger who writes for quite a few different topics that all fall under his interests and knowledge, such as Gardening, fishing, music and technology, travel amongst others. Currently residing in Thailand he is travelling and gaining new experiences from the world.